![]() And to that end, it’s also important to note that TikTok takes a 50% cut of whatever a creator receives. Of course, if the intent is to use them to tip a creator, understanding the rough monetary value is helpful. Some even shake out to less than a single cent. While some gifts, like the TikTok stars, are extremely pricey, there are plenty of far more affordable options. On the app, the value of a single coin is roughly one and a half cents, but seems to vary a little with each bundle. The value on the website comes to a little over $0.01 per coin. This is particularly true when taking into consideration the varying cost of coins and availability of gifts.įor instance, purchasing a bundle of 660 coins on the TikTok app currently costs $9.99, whereas purchasing a custom bundle of 660 coins on the website will only cost $7. ![]() ![]() It’s a complicated system, and one with shifting exchange values, making it difficult to gauge the exact amount an item will cost ahead of time, or how much money the creator might receive from it. After the creator has received the gift, they can convert it into diamonds, which can be exchanged for cash and withdrawn from their account once they have a minimum of $100. How does TikTok currency work?Īs mentioned above, viewers have to purchase coins to exchange for the virtual gifts they would like to send to creators. The Lion was once the most talked about and most expensive TikTok gift, but currently that honor belongs to the TikTok Stars gift, which requires 39,999 coins, or between $424 and $606, depending on how the coins are purchased. Which TikTok gifts are available shifts over time, and that includes the platform adding new, more expensive gifts for those looking to drop a lot of coin to show a creator how much they appreciate their work. In both scenarios, there will be a gift icon on the screen that will show all the options available, as well as allow viewers to “Recharge” by buying more coins if they don’t have enough. These can be purchased either on the website at a lower rate, or through the TikTok app.Ĭoins can then be exchanged for gifts, either while viewing a creator’s livestream or while watching a video with gifting enabled. How do fans send TikTok gifts?Īnyone interested in buying gifts to send to creators first has to stock up on virtual coins. It’s also important to note that business accounts are not eligible to receive gifts, and they can’t be enabled on videos that are duets, stitches, advertisements, sponsored content, or promoted posts. Those who meet the criteria can enable gifting on TikTok Live by navigating to their profile in the app, clicking on the three lines in the top right corner, choosing “Creator tools,” and accessing either the “Live gifts” or “Video gifts” option.
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